In our recently published report Gold: the most effective commodity investment, we looked at how gold is under-represented in the commodity indices investors often use to gain exposure. This can have unintended consequences on portfolio performance, especially when other commodities – such as oil – can have significantly different characteristics than gold.
World Gold Council
Louise joined the World Gold Council in 2008 and works in the Market Intelligence Group as the lead analyst producing Gold Demand Trends, the foremost industry publication on gold demand and supply. She also has responsibilities for generating and writing research pieces, managing consumer research projects and engaging with gold industry stakeholders. She is the voice of our award-winning video explaining Gold Demand Trends.
Prior to joining the World Gold Council, Louise spent 10 years working in investment analysis and communication, having previously held positions with Gartmore, Capital and Thomson Financial.