Demand and Supply

For many decades, the US dollar has been the main reserve currency worldwide and it still accounts for more than 50% of international reserves. However, its share has been gradually declining, while that of other currencies, like the Chinese RMB, has grown, signalling the potential emergence of a multicurrency reserve system.

Alistair Hewitt, Head of Market Intelligence is interviewed on the findings of the World Gold Council’s Q2 2015 Gold Demand Trends report.

This video explains how we create Gold Demand Trends, the leading industry resource for gold demand data. We explain how our unique position in the gold industry gives us unparalleled market insight and how we work to understand evolving consumer behaviours, identify emerging trends, and apply our knowledge and experience to provide a complete view of the gold market.

We appointed Dr James Abdey, a lecturer in Statistics at the London School of Economics and Political Science, to support our analysis and develop a quantitatively robust approach to combining Metals Focus data with our historical data.

Alistair Hewitt, Head of Market Intelligence is interviewed on the findings of the World Gold Council’s Q1 2015 Gold Demand Trends report

launch of ‘The Ups and Downs of Gold Recycling’ - a joint report, done in conjunction with the Boston Consulting Group.

Alistair Hewitt, Head of Market Intelligence at the World Gold Council, talks through the findings from the Full Year 2014 Gold Demand Trends report. 2014 saw a stabilisation of the gold market as it pulled back from the extremes of 2013.