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A world advanced by gold - video

Gold is dynamic, at the heart of society. It's use is infinitely varied. In healthcare, in jewellery and as an investment. People wear it, nations store it, local communities benefit from it. At the World Gold Council, we work with our partners to create, innovate and develop the global market for gold. Take a look at our video to find out more...

Sectors: Jewellery, Investment, Technology


Gold Demand Trends Full Year 2013

Gold demand of 3,756.1 tonnes in 2013 was worth US$170.4bn. Consumers generated exceptional levels of demand, with jewellery at its highest since the onset of the financial crisis in 2008 and investment in small bars and coins hitting a record high. This was in contrast to large-scale outflows from ETFs, due to a number tactical western investors liquidating their positions as US economic sentiment improved. Central banks made healthy purchases of 368.6 tonnes, the fourth consecutive year of positive demand. The net result was a 15% decline in overall gold demand from 2012.

Sectors: Supply, Demand, Investment, Jewellery, Central banks/official inst., Technology, Recycling