World Gold Council launches new video on the impact of the Conflict-Free Gold Standard


Categories: Gold production

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In 2012 the World Gold Council launched the Conflict-Free Gold Standard following an in-depth consultation with its Members, government, civil society and supply chain participants. The Conflict-Free Gold Standard’s purpose is to provide a common approach via which gold mining companies can assess that their gold has been extracted in a way that does not cause, support or benefit unlawful armed conflict. Since its launch two years ago, the Standard has been widely adopted and this year Member companies began reporting their conformance as part of their annual sustainability reports.

Representatives from international NGOs, refiners, industry groups and the UK Department for International Development (DFID) all describe the Standard as a major step forward in providing trust and transparency in the gold supply chain. Their commentary is captured within a short video, which highlights the progress made since its inception and how responsible mining can positively influence socio-economic development and consumer confidence in the global trade.

The interview includes commentary from:  

  • Mining companies and refiners – Elaine Dorward-King, Newmont Mining Corporation; Pierre Lassonde, Franco-Nevada Corporation; Peter Sinclair, Barrick Gold Corporation; Chuck Jeannes, Goldcorp Inc.; Mehdi Barkhordar, PAMP
  • Industry groups – Aiden Davy, International Council on Mining and Metals; Ruth Crowell, London Bullion Market Association
  • International NGO and government - Michael Gibb, Global Witness and Holger Grundel, DFID
  • World Gold Council – Terry Heymann, Managing Director, Gold for Development; Sally Morrison, Managing Director, Marketing & Jewellery

The full video can be viewed and shared via the following link. It will also be screened at the World Gold Council stand at the upcoming LBMA conference in Lima, Peru:


For further information please contact:

Melissa McVeigh
World Gold Council
T +44 20 7826 4701
E [email protected]

Eimear Keller 
T +44 (0) 203 047 2477
E [email protected]

About the World Gold Council:

The World Gold Council is the market development organisation for the gold industry. Working within the investment, jewellery and technology sectors, as well as engaging with governments and central banks, our purpose is to provide industry leadership, whilst stimulating and sustaining demand for gold. We develop gold-backed solutions, services and markets, based on true market insight. As a result, we create structural shifts in demand for gold across key market sectors.

We provide insights into the international gold markets, helping people to better understand the wealth preservation qualities of gold and its role in meeting the social and environmental needs of society. Based in the UK, with operations in India, the Far East, Europe and the US, the World Gold Council is an association whose members include the world’s leading and most forward thinking gold mining companies.