World Gold Council launches definitive platform for gold data, analytics and research

The World Gold Council today launched Goldhub, a market-leading source of data, insights and analytical tools aimed at helping investors understand gold’s value as a strategic asset.

Goldhub will arm investors with a wide range of data that is necessary when making informed decisions in relation to gold investment. In addition, for the first-time, investors will now also have access to interactive tools and expert research in a single, convenient online resource. 

John Reade, Chief Market Strategist and Head of Research at the World Gold Council, commented: 
“We believe Goldhub will be transformative, as it will help investors better understand how gold works and how to evaluate its role in their portfolios. Last year, we commissioned two research studies among institutional investors, and both cited a lack of data as a key reason for not investing in gold. Goldhub will fill that gap.”

Goldhub provides users with: 

  • Vetted and validated data, with detailed methodology notes, from multiple public and commercial sources as well as the World Gold Council’s own market data, to power informed investment decisions
  • Interactive tools include Goldhub’s portfolio simulator, which enables new and seasoned investors to create virtual portfolios and compare their historical performance including risk-adjusted returns. In addition, visual analytics and data download options will allow users to analyse gold market data, helping them develop and verify their own insights
  • A wealth of research on the role, drivers and performance of gold, which form a rich resource to support strategic asset management. The range of material also provides research and insights into specific areas of the gold market, such as developments in key markets such as China and India, the potential effect of macro-economic variables on the outlook for gold, or buying trends among central banks, to name a few. 

Goldhub can be accessed here.

You can follow the World Gold Council on Twitter at @goldcouncil and Like on Facebook.


For further information please contact:
Stephanie Mackrell
World Gold Council
T    +44 20 7826 4763
E    [email protected]    

Kate Savage
T    +44 203 047 2587
E    [email protected]

Note to editors:


Goldhub is operated by the World Gold Council, the market development organisation for the gold industry. The World Gold Council works to ensure that content (including tools) included on Goldhub is correct and of high quality but does not make any representation or warranty in relation to that content, including its fitness for any particular purpose. For more information please visit our Goldhub website terms and conditions at

World Gold Council

The World Gold Council is the market development organisation for the gold industry. Our purpose is to be the global authority on the gold market, provide industry leadership, and stimulate and sustain demand for gold. 

We develop gold-backed solutions, services and products, based on authoritative market insight and we work with a range of partners to put our ideas into action. We provide insights into the international gold markets, helping people to understand the wealth preservation qualities of gold and its role in meeting the social and environmental needs of society. 

The membership of the World Gold Council includes the world’s leading and most forward thinking gold mining companies.