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  • Increasing trust in the gold market

    21 April, 2021


    We have published our first German-language investor guidance for retail investors on gold. Launched in collaboration with BayernLB, one of the largest banks in Germany, the guidance helps retail investors to evaluate gold providers, ask the right questions, and understand what products are best suited for them.

    In 2020, Germany was globally the second biggest market in terms of retail gold investment demand, which reached 163 tonnes for the year with a value well above USD$9bn.

    BayernLB has also supported in tailoring our Retail Gold Investment Principles (RGIPs) to the German market and will be sharing them with their partnering precious metals dealers, helping to further increase trust in gold by setting a standard for the wider market.

     

    Our CEO David Tait said: “Our common objective is simple: make certain that investors, especially those considering gold for the first time, have absolute trust in the products they are offered and the providers with whom they chose to transact. The support of BayernLB for this initiative will be instrumental.”

    Michael Eubel, Head of the Banknotes/Precious Metals Department at BayernLB said: "When BayernLB was contacted by the WGC about the idea, we were immediately enthusiastic about it. As one of the major wholesalers of precious metals in Germany, it was clear to us that we would support the initiative with our know-how in the best possible way.”

    The activities in Germany are part of a global initiative to drive trust and understanding in the gold investment market. Download the German language investor guidance and RGIPs from the website and read the launch press release by BayernLB. The launch was accompanied by an interview in leading German business newspaper Handelsblatt.