Tuesday, 30th March 2004 (5104 views)

Jerry Bogo Company has launched a new range of gold jewellery aimed at the expanding Hispanic market in America.

The new line includes 10K and 14K gold chains, bracelets, and medallions and features crucifix and Sacred Heart/Guadeloupe medallions, tri-colour seminarios, and 15 Anos ID bracelets.

"Hispanics are the fastest growing rental purchase demographic," Robby Tyson, VP sales and marketing for Jerry Bogo Company, told RTO Online. "Hispanics represent 13 per cent of the US population. Bogo will continue to expand it's collection of fine jewellery for the Hispanic market."

Bogo Jewelry, founded in 1972, is a prime jewellery manufacturer and direct diamond importer, based in Chattanooga, Tennessee. The company offers complete, customised, turn-key jewellery packages, both Live and Non-Live, with 48 hour delivery on in-stock items.

Experts predict that Hispanic spending power in the US will reach $926 billion by 2007.

 

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